The passionate Edge

Few people realise that it’s a great idea to share your passions and aspirations with your prospective employers and customers.

It allows them to gain a perspective about you now, and simultaneously gives them a view beyond (where you are heading), past any gaps in your experience.

Bear in mind that passion for a role is very appealing to recruiters and potential clients; just think about how many boring (read formal) applications they have to sift through every day.

It's passion and vision that differentiates us from the other animals and primates.

Passion will get you noticed, it is the first step in gaining an edge on all the other (what Robert Anton Wilson describes as) "domesticated primates".